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When starting a blog, one of the most common debates is whether to use a subdomain (blog.domain.com) or a subfolder (domain.com/blog). Both options have pros and cons, and the choice can significantly impact your SEO performance. In this post, we’ll break down the differences between subdomains and subfolders, explore their SEO implications, and help you decide which is best for your website.What ...
Learn how Domain Authority (DA) is calculated in the SEO world. Discover the factors that influence DA and how to improve your website’s authority for better rankings.Domain Authority (DA) is one of the most widely recognized metrics in SEO, helping site owners gauge their website’s ranking potential. While it’s not a direct ranking factor used by Google, DA is a predictive score created by Moz th...
In the world of SEO, the term \sitemap.xml\ gets thrown around a lot. You’ve probably heard that having one is important for your website, but is it really required? While not every website needs a sitemap.xml to function, it can play a significant role in improving your site’s visibility in search engines. In this blog post, we’ll explore what a sitemap.xml file is, how it works, and whether it’s...
In digital marketing, SEO is often hailed as one of the best investments, especially for small businesses. Unlike short-term campaigns, SEO requires sustained effort and time but can yield powerful long-term results. To explore just how impactful SEO can be, we spoke with seven business owners who shared their unique stories and strategies. Here’s what they had to say about how SEO has transformed...
First impressions matter, especially in the digital world. When sharing links on social media, the presentation of your content can significantly impact user engagement. Open Graph meta tags, introduced by Facebook, allow you to control how your content appears when shared on social media platforms. This guide explores the power of Open Graph meta tags and how they can enhance your social media pr...
Creating a successful marketing campaign today needs more than just creativity. It requires a clear plan and strategy. With fast-changing technology and shifting consumer behavior, having a solid approach is the key to standing out and achieving results. Whether you’re launching a new product or growing your brand, here’s a simple guide to building a successful digital marketing campaign in 2024.S...
When it comes to optimizing your website for SEO and gaining valuable insights, Google Tag Manager is a powerful tool you don’t want to overlook. It allows you to add and manage various tags—small pieces of code that track everything from website traffic to user behavior—without messing around with your site’s code. This tutorial will walk you through how to install Google Tag on your website, ste...
Chris Do is the CEO and Chief Strategist of Blind, as well as the Founder of The Futur. He is an Emmy Award-winning designer, strategist, and educator, where he oversees the creative and strategic direction of the company. Chris started his career based on his passion, Design. He worked at Epitaph Records as a designer and freelance designer at broadcast design firm, Cole & Weber, Seattle as an Ar...
