Posts from the marketing category.
“pp” might be the most common short form on Instagram. It means “price please”. Customers comment pp on posts and expect all the details in their inbox. I was unaware of pp.“Can you share your catalog? We can import it into Querygen.”, I asked my customer.The customer opened their Instagram page. That was the catalog. Every new product was posted as a reel there. Customers were commenting, sending...
Why does a young woman avoid buying a personal product from the family grocer?Why can a Sunday breakfast table in an Indian home look like a tour of the world?And why can a retailer with a deceptively simple business model understand Indian consumers better than companies with far larger resources?These questions are more interesting than they first appear because they point to something businesse...
I set out to study the enemy. And I found it deep within.Just kidding - a co-ordinated campaign to market a fundamentally different ideology and set of beliefs to people who neither asked for it nor wanted it. May offer some explanation of how we landed up in this quagmire. Of course the people take some blame for this - but just like Facebook meddling in places where they have no business meddlin...
Influencer marketing in Myanmar is growing as brands focus more on trust and authenticity.Micro-influencers are playing a bigger role in engagement and community building.Visit https://www.thetthetwai.com/ for more influencer marketing insights.
I just closed Insightful Inc. by Manish Makhijani and, honestly, it felt like stepping into the mind of a master observer. Have you ever watched a seemingly ordinary scene — a mother choosing a cereal at the store, a commuter navigating traffic — and suddenly realized there’s a whole universe of decisions, emotions, and habits hidden there? That’s the kind of lens Makhijani invites you to wear. Dr...
IntroductionIf you’ve recently searched on Google and noticed full answers popping up at the top before any website links , you’ve seen AI Overviews in action. These AI generated summaries are changing how users interact with search results. For small businesses and startups, that shift can mean fewer clicks and lower traffic.Traditional SEO , keyword targeting, on-page optimization and backlink b...
If you've ever checked your keyword rankings and noticed you're doing great on Bing but struggling on Google or the other way around, you’re not alone. Many businesses see different results on these two major search engines. It's frustrating, confusing and it can cost you visibility and sales if you don’t understand why. But here’s the good news, once you know how both search engines work, you can...
Want to rank fast on Google? Discover practical keyword research tricks and proven strategies to rank your blog in just 48 hours.Every successful SEO strategy starts with one thing—keyword research. If you want to rank on Google (and do it fast), targeting the right keywords is more important than creating the perfect blog. Especially for small businesses or new sites, going after low-competition,...
100 digital marketing tips you forgot—but shouldn’t. Revive your strategy with these game-changing tactics.Digital marketing moves fast. What worked last year might be outdated today, and some of the most powerful strategies often get overlooked. Whether you’re running SEO, content marketing, paid ads or social media campaigns. There’s always a forgotten tactic that could give you an edge.Here ar...
Sometimes marketing does get it right. Simple packaging. Potent messaging.
